Amazon SP-API Integration

Connect Every Marketplace. Reprice Everywhere.

RepriceLab integrates directly with Amazon's SP-API to sync your entire catalog across 12+ marketplaces in real time. One connection, every store, all data flowing automatically.

14-day free trial · No credit card required · Cancel anytime

Everything Connected, Everything Automated

RepriceLab handles the Amazon integration complexity so you can focus on selling.

🔗

Amazon SP-API — Official Integration

RepriceLab connects to Amazon via the official Selling Partner API (SP-API). No screen scraping, no workarounds — a direct, Amazon-approved data pipeline that syncs prices, inventory, and orders in real time.

🌍

12+ Marketplace Support

Connect stores across Amazon US, UK, DE, FR, IT, ES, CA, MX, JP, AU, IN, AE, and more. Reprice independently per marketplace with localized pricing rules and currency-aware floors.

🏪

Multi-Store Management

Run multiple Amazon seller accounts or regional stores from a single RepriceLab dashboard. Switch between stores in one click — all repricing data stays organized per store.

📦

Real-Time Inventory Sync

RepriceLab pulls live inventory levels from Amazon. When stock runs low, repricing rules adapt automatically — no overselling, no missed opportunities.

🔐

Login with Amazon (LWA) OAuth

Authorization is handled entirely through Amazon's official Login with Amazon OAuth flow. RepriceLab never stores your Seller Central credentials — only secure access tokens.

📊

Competitor Offer Sync

RepriceLab pulls live competitor offers for every ASIN you sell. See who is competing on your listings, their prices, FBA/FBM status, and Buy Box win history — all updated continuously.

Connecting RepriceLab to Amazon

Authorized via Login with Amazon (LWA). Secure, official, and takes under 5 minutes.

1

Authorize via Login with Amazon

Click 'Connect Amazon Store' in RepriceLab. You'll be redirected to Amazon's official authorization page. Log in with your Seller Central account and approve access.

2

Select Your Marketplace

Choose which marketplace(s) to activate. RepriceLab syncs your product catalog, pricing, and inventory data automatically within minutes.

3

Start Repricing Automatically

Your integration is live. RepriceLab begins monitoring competitors and syncing price updates to Amazon in real time — no manual work needed.

Explore More RepriceLab Features

One Integration. Every Marketplace.

Connect all your Amazon stores in a single RepriceLab account. All plans include full SP-API integration.

Start Free Trial

Frequently Asked Questions

How does RepriceLab connect to Amazon?

RepriceLab uses Amazon's official Selling Partner API (SP-API) with Login with Amazon (LWA) OAuth authorization. It is an Amazon-approved integration — no third-party workarounds or credential sharing required.

Which Amazon marketplaces does RepriceLab support?

RepriceLab supports 12+ Amazon marketplaces including US, UK, Germany, France, Italy, Spain, Canada, Mexico, Japan, Australia, India, and UAE. New marketplaces are added regularly.

Can I connect multiple Amazon seller accounts?

Yes. RepriceLab supports multi-store management. You can connect multiple Amazon Seller Central accounts or multiple marketplaces under different stores, all managed from a single RepriceLab dashboard.

Does RepriceLab access my Seller Central password?

Never. RepriceLab uses Amazon's OAuth flow (Login with Amazon). You log in directly to Amazon — RepriceLab only receives a secure API access token, never your actual credentials.

How quickly does RepriceLab sync data from Amazon?

Product catalog and inventory sync happens within minutes of connecting. Competitor price data and Buy Box status are continuously polled and updated throughout each repricing cycle.

What would you like to do next?

Start Free Trial

Test drive RepriceLab with a free account — no credit card required.

Explore the Blog

Repricing guides, Buy Box tips, and Amazon selling strategies.

Visit Help Center

Step-by-step guides, tutorials, and support documentation.